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How To Build an AVOD Platform Using Muvi and Adtelligent

Building a Video-On-Demand platform the traditional way is slow, expensive, and complex. From servers and CDNs to video players and monetization, development can take months (if not years) before you see results. The good news? You don’t need to reinvent the wheel. With the right OTT platform and comprehensive programmatic ad technology, you can launch […]

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6 MIN READ
How To Build an AVOD Platform Using Muvi and Adtelligent
Building a Video-On-Demand platform the traditional way is slow, expensive, and complex. From servers and CDNs to video players and monetization, development can take months (if not years) before you see results. The good news? You don’t need to reinvent the wheel. With the right OTT platform and comprehensive programmatic ad technology, you can launch […]
Sep 11, 2025
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Anna Sursaieva
Content Marketing Manager

Building a Video-On-Demand platform the traditional way is slow, expensive, and complex. From servers and CDNs to video players and monetization, development can take months (if not years) before you see results.

The good news? You don’t need to reinvent the wheel. With the right OTT platform and comprehensive programmatic ad technology, you can launch a fully branded AVOD service in days and start generating revenue from day one.

That’s why Adtelligent has partnered with No-code OTT solution by Muvi to help broadcasters & enterprises launch fully-functional white-label AVOD applications without writing a single line of code. 

While Muvi One handles the complete backend and frontend of your VOD service—from content management and app development to seamless streaming and monetization—Adtelligent brings robust, programmatic advertising capabilities to the table, ensuring your content generates steady, scalable revenue from day one.

In this blog, we will walk you through a step-by-step guide on how to get started with Muvi and launch an AVOD platform instantly.

5-Step Guide To Launch Your AVOD Platform

Muvi One is a ready-to-go video streaming platform. The core infrastructure setup is already done. All the integrations, such as payment gateways, DRM, video player, and library management, come pre-built. You just need to sign up for Muvi One and get started with your no-code CMS.

Step 1: Sign Up For Muvi One

Muvi offers a 14-day free trial to its users. You can sign up here, select Muvi One as your product, and explore the core VOD features that you are looking for.

You can actually create and launch your own Video-on-Demand platform and see how it looks when made live. You can even make customizations and integrations in the free trial period, but they are limited. 

No credit card is required for sign-up. You can cancel your account anytime. Click here to sign up for Muvi One now.

Step 2: Log in to Muvi One CMS

Use the credentials received in your email and log in to the Muvi One CMS. The CMS has a no-code, easy-to-use interface. Anyone without prior technical knowledge can access the CMS and launch a VOD platform.

Step 3: Create Video Library

Start uploading your videos either one-by-one or through bulk upload. Create categories and organize your video library with proper metadata and information. 

Muvi One allows you to create as many categories & sub-categories as you want. It’s very easy to upload, manage, and organise thousands of content from a single asset library.

Step 4: Customize Your Website

Muvi One has a plethora of streaming templates. You need to choose a pre-built VOD template and start customizing it. 

Leverage the built-in Visual Designer that allows you to customize the theme, tone, and UI of your website as per your brand identity. No coding is required for customizations.

Step 5: Enable Video Ad-Monetization

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The best way to monetize VOD content is through advertisements. With Muvi One, you can enable ad-based monetization with just one click from your CMS. 

Once the ad monetization engine is enabled, connect your video streams to Adtelligent ad server through VAST Tag integration and leverage the Real-Time Bidding ecosystem involving multiple advertisers. This gives you an added opportunity to maximize your CPMs through supply-side platforms.

To receive ad revenue in your bank account, you need a payment gateway, which Muvi One has pre-built within the platform. You just need to connect your account – Stripe, PayPal, or RazorPay and receive earnings directly from the ad exchanges.

You are now all set to Go Live with your Ad-supported Video-On-Demand Platform!!! If needed, you can request streaming app development for multiple ecosystems like Apple TV, Roku, Fire TV, iOS, and Android, right from the same CMS.

Ready To Build A Revenue-Generating AVOD Platform?

With Muvi One, you get a powerful, all-in-one VOD setup that takes care of everything—from content hosting and streaming to app development and monetization. 

Pair that with Adtelligent advanced programmatic advertising technology, and you’ve got a revenue engine that runs on autopilot, delivering targeted ads with maximum fill rates.

With Muvi One + Adtelligent, launching a fully branded, profitable AVOD platform is no longer a daunting task.

  • End-to-End OTT solution
  • Apps for Web, Mobile, TV
  • Real-time analytics
  • Programmatic ads from Day 1

What is Muvi One?

Muvi One is an end-to-end video platform that offers everything from cloud hosting, unlimited video storage, global CDN networks, and built-in encoders to customizable video player, secure monetization methods, detailed analytics & reporting, DRM, and much more – All in one single platform, controlled easily through a no-code CMS.
Muvi One is enables developers to create native VOD apps for all major mobile & smart TV platforms, including iOS, Android, Roku TV, Samsung TV, Android TV, Apple TV, LG TV, and others, thereby ensuring a seamless multi-screen experience for end-users.

What is Adtelligent programmatic ad technology?

Adtelligent is a global advertising technology company that provides in-house solutions for effective monetization across web, mobile apps, and digital TV. Its programmatic ad technology connects your video inventory to premium demand partners, ad exchanges, and SSPs through automated, real-time trading. This ensures high fill rates, competitive CPMs, and scalable revenue growth for AVOD platforms.
Supporting the full ad ecosystem, Adtelligent offers tools to manage SSP and DSP partnerships, a Retail Media Ad Server, Dynamic Ad Insertion (DAI) for streaming, and DOOH solutions.

How does Adtelligent help monetize my AVOD platform?

Adtelligent provides a robust programmatic advertising ecosystem that connects your video content with premium demand partners. Through VAST tag integration, you can instantly enable ad-based programmatic monetization, access real-time bidding (RTB), and maximize CPMs with multiple advertisers. This ensures your AVOD platform generates sustainable, scalable revenue from the very first day.

Do I need technical expertise to launch an AVOD platform with Muvi and Adtelligent?

Not at all. Muvi One is a no-code OTT platform designed for ease of use. Its CMS allows you to upload videos, organize your library, customize your website or app, and enable monetization—all without technical skills. Adtelligent’s ad server connects seamlessly, so you don’t need a development team to set up or manage programmatic ads.

How quickly can I launch my AVOD platform?

With Muvi One and Adtelligent, you can set up and launch a fully branded AVOD platform in just a few days. The core infrastructure—including hosting, CDN, encoders, and payment gateways—comes pre-built with Muvi. Once you upload your content and connect Adtelligent’s monetization tools, your platform is ready to go live.

Tags

#ad server#programmatic advertising#ssp

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