Advertising, Marketing and Business technology content by Adtelligent
Ad Tech Insights
User ID Module is a New Hero in the Cookieless Era
There is a question now. What comes after the third-party cookies era? 
8,311
7 MIN READ
Advertisers
What is OTT Advertising and Why is it a Trend?
Media content consumption is growing year by year. OTT time viewing represents the lion’s share among TV, mobile, tablet...
4,951
8 MIN READ
Advertisers
Coronavirus: The Economic Impact on Digital Marketing
Coronavirus COVID-19 outbreak, which originated in China’s Hubei province in December, continues to spread all over the ...
3,278
7 MIN READ
Ad Tech Insights
How Third-Party Cookies Elimination Will Affect Programmatic Ecosystem
The common questions are which initiatives Google will implement to substitute third-parties cookies, and how online adv...
6,747
9 MIN READ
Ad Optimization
5 Mechanics for Publishers Monetization Growth
Depending on business needs, every publisher chooses their own digital advertising practice, though the common situation...
2,893
12 MIN READ
Ad Tech Insights
Header Bidding Outcomes 2019
Header bidding became a go-to ad selling tool among publishers, and it’s easy to say why. The programmatic model of ad i...
3,346
8 MIN READ
Ad Tech Insights
Что Нужно Знать о Технологии Header Bidding
Согласно Google Trends технология header bidding начала привлекать к себе внимание 4 года назад. Летом 2015 года AdExcha...
4,065
6 MIN READ
Ad Optimization
How Publishers Can Benefit from Black Friday Sales
This year Thanksgiving Day, Black Friday and Cyber Monday fall on the period from November 28 to December 2. It’s the bi...
2,299
4 MIN READ
Ad Server
November 2019 Adtelligent SSP Updates: UI + Performance + Sellers.json
Check out product updates and improvements our development team has recently made to be up to date on Adtelligent Supply...
2,489
4 MIN READ